Podcasting – technology that can kill radio?

Podcasting is a new format for distributing audio and video content over the Internet. From the technical viewpoint, podcasting involves nothing new – it’s just embedding of multimedia-content (audio or video) into an RSS feed.

It’s not tough to form a podcast. There are each specialised web services and desktop applications for the task. Structurally, a podcast is an RSS file that contains links to enclosure files. Apple has developed iTunes – an RSS extension for use with podcasts. iTunes significantly improves upon the capabilities of RSS by providing extra fields (such as keywords, period etc.) to be used in describing enclosures.

The most fashionable way of obtaining audio files for podcasting is to record them from the microphone and compress the file into MP3 format. There’s a free program called Audacity (http://www.audacity.sourceforge.web), which does this rather well. To make and publish the RSS feed, you’ll use the Feed Editor software (http://www.extralabs.internet), that is extremely simple to use.

When all multimedia files and the RSS feed of the podcast are ready, they must be printed on a net-server so as for the users to be ready to access them.

Podcasting is rapidly turning into additional and a lot of popular. More and more users become aware of it each day. This may be explained by the therefore-referred to as “iPod phenomenon.” In 2005, “podcasting” became the “Word of the Year” of the Oxford Dictionary. Podcasting is employed in very totally different fields: mass media, selling, production and even religion.

Many people predict that podcasting ultimately can replace radio. As an example, if you’re traveling on subway, you always cannot listen to the radio. Whether or not you can, the quantity of radio stations is very limited. In the most effective case, you would possibly be in a position to learn regarding world events, but not about, say, the options of recent RSS readers.

Now imagine obtaining up in the morning and taking your mp3 player (or connecting it to your automobile audio player) and while on your way to the workplace having the ability to pay attention to the news revealed on your favorite web site, just like you used to concentrate to the radio. The news segments were downloaded and synchronized with the player automatically when plugged into your laptop overnight. Fantastic? No. Reality! This is the chance that podcasting provides.

Thus, as you can see, podcasting combines the best of the two widespread methods of distributing info: Internet and radio. You can subscribe to the items (podcasts) that you’re curious about and hear them when and where you want.

Isn’t that the long run of radio?

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